Daily use of heated styling tools, environmental damage from UV rays and free radicals, hard water and chlorine can all leave your hair looking lack lustre. Damaged hair just looks dull. Restore shine, body and health with the famous JOICO four-step signature treatment, which stops hair from breaking by restoring its original strength. This deep-penetrating treatment is suitable for all hair types and it also prevents colour from fading by rebuilding hair internally. Increase style-ability, elasticity, shine and condition. Make this exclusive treatment part of your regular salon routine.


The K-PAK hair protection system contains a fusion of potent antioxidants, essential fatty acids and botanical moisturisers. The four-step system begins with a clarifying shampoo that cleanses deeply to remove any mineral deposit and hair product build-up to ensure the reparative ingredients can penetrate the hair to maximum effect.


The second phase, the cuticle sealer, smooths and constricts the hair cuticle. It increases elasticity to make your hair more resilient. Phase three is a deep-penetrating hair reconstructor. Packed with protein, this step works hard to rebuild the hair structure and internally helps to prevent hair colour from fading. This means your colour stays brighter and lasts longer because the internal support system is improved. This nourishing formula also increases the hair’s shine, general condition and manageability.


The fourth and final step combines a blissfully relaxing head massage with an intense hydrating hair masque. Eleven’s skilful stylists will leave you relaxed and floating on air, whilst the JOICO magic gets to work infusing your tresses with much needed moisture and sealing the cuticles. The result is shiny, strong, healthy hair that’s easy to style and full of bounce and body.